MainReads

Discover Books. Explore Knowledge.

Home » Academic Articles & Research Papers

Academic Articles & Research Papers

Search and discover peer-reviewed scholarly literature, open-access articles, and research citations across DOAJ, PubMed Central, and OpenAlex.

Reset
Showing 4 of 4 academic articles

The impact of technical barriers to trade on Vietnam's fruit and vegetable exports to key markets

Phuong Thi Nguyen • Journal of International Logistics and Trade (2025)

PurposeThis paper examines Vietnam's fruit and vegetable exports to major destination markets including The United States, South Korea, China and Japan with a particular focus on the impact of technical barriers to trade (TBTs) during the p...

DOAJ Open Access (DOAJ) DOI: 10.1108/JILT-09-2025-0082

The Impact of Trust on Chinese Consumers’ Acceptance of Meat Substitutes: The Mediating Role of Perceived Benefits and Perceived Risks, and the Moderating Role of Consumer Knowledge

Muhabaiti Pareti, Junsong Guo, Nadire Abudurofu, Qiankun Liu et al. • Foods (2025)

In recent years, meat substitutes have become a prominent global topic in academic research. As one of the world’s most populous countries, China may increasingly consider meat substitutes as a new dietary option to meet the growing consume...

DOAJ Open Access (DOAJ) DOI: 10.3390/foods14040669

Digital Local Return Services and Purchase Intention in Cross-Border E-Commerce: A Risk–Trust Perspective

Xianfa Shi, Miao Su, Keun-sik Park • Journal of Theoretical and Applied Electronic Commerce Research (2026)

Cross-border e-commerce offers consumers broader product access, yet uncertainty surrounding returns continues to suppress online purchase decisions. This study conceptualizes digital local return services as a digital assurance mechanism i...

DOAJ Open Access (DOAJ) DOI: 10.3390/jtaer21060165

AI Review Bots vs. Humans in Handling Negative Reviews: Who Builds More Trust?

Yizhen Wei, David (Jingjun) Xu, Kai Li • Journal of Theoretical and Applied Electronic Commerce Research (2026)

As artificial intelligence (AI) increasingly engages in managing consumer interactions on e-commerce platforms, an important question arises: how do public AI-generated replies to negative reviews compare with human replies in fostering con...

DOAJ Open Access (DOAJ) DOI: 10.3390/jtaer21030094