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Reflections of Education: A Case Study of Educational Technology Advertisements.
Alexander, Mary S., Petkanas, William

Reflections of Education: A Case Study of Educational Technology Advertisements.

Author / Organization:
Education & Pedagogy Published 1998 Verification Pending

Overview & Synopsis

Examines advertisements directed at instructors in higher education. Reveals six assumptions about education and technology: educational technology is the agent of learning; education is a function of production values; traditional educational methods are obsolete; geography is the major impediment to education; confusion of language and reality; and technology industry is an educational institution. (SR)

Indexed from repository: ERIC (Education Resources) (eric.ed.gov)

Document Information

Document Title Reflections of Education: A Case Study of Educational Technology Advertisements.
Author / Organization Alexander, Mary S., Petkanas, William
Subject & Discipline Advertising, Case Studies, College Faculty
Categories Education & Pedagogy
Publication Year 1998
License / Rights Public Domain / Open Access Educational Resource
Resource Verification Listed PDF (Verification Pending)
Original Host Website ERIC (Education Resources) (eric.ed.gov)
File Format application/pdf (Portable Document Format)
Language EN
Catalog ID DOC-121935
Original Source Link Visit Source Page on eric.ed.gov »